Cookie Policy

Point° uses cookies. Cookies don’t damage your device. Cookies’ goal is to make your experience of using this website more convenient and safe.

What are cookies?

Cookies are small text files that are stored on your device and saved by the browser app.

Cookies can be stored temporarily for one session only, we call them “session cookies”. They are automatically deleted at the end of your visit.

Other cookies are permanently stored on the hard disk, we call them “persistent cookie”. These cookies help us to recognize your browser on your next visit.

Why do they call it “Cookies”?

The term derived from the term “magic cookie”, introduced by Lou Montulli.

The term magic cookie appears in the man page for the fseek routine in the C standard library, dating back to 1979, where it was stated:

“ftell returns the current value of the offset relative to the beginning of the file associated with the named stream. It is measured in bytes on UNIX; on some other systems it is a magic cookie, and the only foolproof way to obtain an offset for fseek.”

What & why do we store?

  • Online chat
    • messagesUtk Stores a unique ID string for each chat-box session. This allows the website-support to see previous issue s and reconnect with the previous supporter;
  • Analytics 
    • _ga, _gid  Registers a unique ID that is used to generate statistical data on how the visitor uses the website; 
    • _gat Used by Google Analytics to throttle request rate; 
    • collect Used to send data to Google Analytics about the visitor’s device and behavior. 
    • _hjid Used to persist the Hotjar User ID, unique to that site on the browser.
    • _hjRecordingLastActivity Gets updated when a visitor recording starts and when data is sent through the WebSocket (the visitor performs an action that Hotjar records).
    • _hjIncludedInSample Is set to let Hotjar know whether that visitor is included in the sample which is used to generate funnels.
    • _hjAbsoluteSessionInProgress Used to detect the first pageview session of a user. 
  • Marketing 
    • _hmpl Collects information on user preferences or interaction with web-campaign content, used on CRM-campaign-platform used by website owners; 
    • _hssc _hssrc _hstc Collects statistical data related to the user’s website visits, such as the number of visits, average time spent on the website, and what pages have been loaded. The purpose is to segment the website’s users according to factors such as demographics and geographical location; 
    • _ptq.gif Sends data to the CRM platform Hubspot about the visitor’s device and behaviour;
    • ads/ga-audiences Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor’s online behaviour across websites; 
    • hubspotutk This cookie is passed to the marketing platform HubSpot on form submission and used when de-duplicating contacts;
    • HUBLYTICS_EVENTS_53 Allows the website to limit the number of times that they are shown the same advertisement.